On the other hand if you fail you have to

ERROR! No worries, online coaching is easy to do suit sait. Then we just focus on other work… Fortunately, book sales recovered. Welcome to the reality: a sickly long time. I used 2–3 working days to make one week’s worth of material. Crazy. January sales: €4,620.00 The first time you feel like giving up. FEBRUARY 2016 ” Okay. Facebook broke. Yesterday it served ads to 10,000 people, today to 500. How can I make sales if I can’t direct people to the e-book sales page? ” “Blog! I’ll focus on the blog. I don’t have time to learn Facebook advertising. I don’t have the budget to test and optimize. Ingenuity is needed now. Marketing budget to zero and free marketing to develop!” TiiaKonttinen.fi proudly presents: The first official blog article (Post deleted, because I don’t discuss finances on the blog anymore.) The focus was quite badly lost even at that stage. Likewise the subject. My finances are a good topic to write about, but damn broad. At the end of February, I launched a renewed e-book.

Then you just had to wait

 It wasn’t THAT mistake, the mistake was that I didn’t stop optimizing in time. “I will make this change…” “Okay, yesterday I sold six e-books, today four. I will make this change…” “Okay, now it’s only three e-books. If I made this change…?” “Wow, one e-book went on sale today. Surely this change will help…?” “Hmm… no e-books for a week. You new data have to go back to the old sales page. Which of these 268 versions is the one that worked….?” I spent two weeks digging for the right sales page. I finally found it and sales started to pick up. Note to self 1: “If something works, DON’T STOP IT!” Note to self 2: ” Be damned happy if you can sell six e-books a day. ” December sales: €1,690.00. JANUARY 2016 New Year New tricks. The first online training for the pilot. YES! Online coaching length: 6 months –> ERROR! How many students do I need to make the training worthwhile? I DO NOT KNOW! How many students came to the training? 11, of which 5 paid and 7 entered through contests and raffles.

One podcast and two guest articles

I started the launch at 12:00. Shortly before that, I published a sales page, then I changed the cover photos of the social media channels and finally I sent an email to my readers of the weekly newsletter. . And then panic struck. The launch time was 7 days, but I had no idea what I would do in the week that followed. I started thinking feverishly about how I could get information about the e-book to an increasingly large audience.  later, I was satisfied. I Phone Lead had calculated that €3,500.00 in sales per month would be quite enough. In theory, it would have been enough, but then a few not-so-good business decisions were made. The expenses did not follow until December. November sales: €3,463.00 Testimonial: “I calculated that after buying the book I have managed to make about €400.00 extra money, which you talk about in your book. Unbelievable!” -Kaisa DECEMBER 2015 In December, the worst possible mistake was made. I set out to optimize the e-book sales page.

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